Customer Testimonial: How a DTC brand cut costs 40%

The challenge

A fast-growing consumer electronics brand was shipping from a single West Coast warehouse. As volume grew, shipping costs climbed and delivery times to East Coast customers stretched to 5–6 days. Retail EDI compliance was generating chargebacks from major retailers.

The compounding problem: every order shipped cross-country hit the highest carrier zones, dimensional-weight penalties stacked up, and the brand's promise of 'fast shipping' was eroding against the reality of slow transit.

The Next Lane Ship solution

We distributed their inventory across multiple warehouses — splitting stock between West Coast and East Coast nodes to cut average shipping distance in half. We enabled 2-day delivery to the continental US and stood up EDI connections to Target, Best Buy, and Home Depot.

Within 60 days, shipping costs dropped 40% and average transit time fell to 2.1 days. EDI chargebacks disappeared entirely. The brand's unit economics improved enough to fund a new product launch.

As their Operations Director put it: 'Next Lane Ship cut our shipping costs dramatically and reduced delivery times by half. Their EDI compliance saved us countless chargebacks.'

What you can take from it

The levers are available to any brand: distributed warehousing to cut distance, eCommerce fulfillment for fast delivery promises, and EDI compliance to stop chargeback bleed.

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